Reminds of the old Reebok advert we had in the UK…
“Belly gonna get ya!”
SouL145 on
So all this while the victims in horror movies needed Nike shoes. hmm noted.
Manji86 on
Who complained? Out of shape people?
john_sum1 on
It’s just saying that exercise could literally save your life.
fiercemullet on
That was a brilliant commercial
George_Saurus on
This is actually pretty good. And it is sad that creative stuff that actually makes sense needs to get pulled off because it offends a handful of idiots that happen to be loud enough.
verdadeiro_tuga on
What complaints? Jason’s early appearence…?
UP_645 on
Complaints from…. serial killers? Reebok? Who?
BravePoptart1 on
This is just a good commercial – people try way too hard to be upset nowadays
AMZ-111 on
This was a great ad
Heavy-Octillery on
Everytime I see this video I’m convinced they cut Jason’s lines where he’s just cursing at the fact how much he’s chasing and just pretty much has to curse his way over the log lol
DingleburryDave on
Was this made by W+K?
keegan12coyote on
It would have been better for a halloween commercial
RichardBonham on
This ought to be on all the subs centered on concealed weapons, every day carry and disaster preparedness.
Physical fitness is an important part of your ability to respond to emergency, and is in many respects more important than gear.
dexterthekilla on
Rule 1- Cardio
Popcorn_isnt_corn on
Would have been better with a dopey guy running from a midsized predator like a bobcat or iguana
ReasonablyConfused on
I remember this one. I thought it was great.
Accurate_Koala_4698 on
Michael Myers with a chainsaw? I’m writing a letter
Any_Opportunity_8714 on
I wish this was a movie I wanna see it lol
MkAlpha0529 on
Who knew, Michael Myers using a chainsaw isn’t as menacing compared to when he uses a knife.
pizzatimein24h on
I miss the days where they made ads entertaining…
Alexandratta on
How was this pulled? It’s hilarious!
The6ycho on
I wonder what the complaints were about. Looks like a good ad to me.
oPlayer2o on
Hahaha that’s awesome
Boberto1952 on
Pretty fantastic Halloween ad, not sure why they chose to run it during the summer Olympics
YsoSerious2024 on
That was almost a movie lol
TheOzarkWizard on
Better than most of the scary movies these days
Lashesshortcurvy on
Nike’s at it again with weird and unsportmanlike ads for Olympics 2024.
Previous-Lychee-9532 on
I never saw this howloween trailer beforeðŸ˜ðŸ˜‚
runslikerickon on
Apparently: The Nike ad featuring a chainsaw-wielding man, which aired in 2000, was pulled due to its controversial content. The ad depicted a female runner being chased through the woods by a man holding a chainsaw, clearly referencing horror movie tropes. Though the intent was to highlight the runner’s athleticism and speed, many viewers found the ad disturbing and inappropriate, especially in its portrayal of violence and fear. Concerns were raised that it trivialized violence against women, leading to backlash and the decision to remove it from the air.
Iwan787 on
Better version of this is if the killer was wearing nike shoes and managed to get victim by only walking
IHate2ChooseUserName on
it was funny.
Supercereal69 on
I can’t imagine why….
goodguy-dave on
What the fuck? This might almost be as insensitive as the “Grapist” commercial. Almost.
InquisitaB on
LOL. Nike’s marketing team took consecutive hits between the 1996 and 2000 Olympics. [One of my favorite commercials ever](https://youtu.be/BSNcBuB_NKA?si=uXZ-lwkAlbm-oifF) was pulled in 1996 because it featured (in an up close shot) someone puking from working out too hard.
mvw2 on
Good Halloween ad, not sure about mid summer.
Outrageous-Sun-5922 on
This is a great ad. It sorta evades the metaphysical dimension of these horror movies with unstoppable relentless killers, i.e. that death is inevitable, but it’s good to see a would-be victim save themselves by means of their own self-cultivated capacities.
In some countries this ad would air after 9pm. Don’t think that applies in the US, because we either don’t give a shit what our children watch because of laziness, or we want to prevent everyone from watching what we think is inappropriate, thus infantilizing everyone. Those countries with a watershed seem to have actually considered that they can air things on tv that are not meant for children, and that parents should be the ones responsible for what their children watch and see.
emergency_salad_fox on
The athlete is Suzy Favor Hamilton an amazing runner in her day. She also turned to sex work after being misdiagnosed for depression and taking the wrong medication. Very interesting person.
ejoburke90 on
I VERY clearly remember seeing this ad as a 10 year old and being terrified. I had trouble looking in the bathroom mirror for months. I was just a little kid and didn’t understand the theater of commercials and such yet.
aardw0lf11 on
Fun piece of trivia: The actor who played Leatherface in the original film (Gunnar Hansen) wore cleats in a lot of the running scenes, but forgot to switch to them before the chase scene at the end. You can see him making a really really wide turn coming out of the house to keep from falling down. (Source: DVD commentary).
Sarcastic_Backpack on
Stupid sensitive morons. There’s absolutely nothing wrong with this ad.
It doesn’t promote violence against women because it’s obviously using a fictional serial killer from the movies. It also promotes a positive message about exercise.
41 Comments
Reminds of the old Reebok advert we had in the UK…
“Belly gonna get ya!”
So all this while the victims in horror movies needed Nike shoes. hmm noted.
Who complained? Out of shape people?
It’s just saying that exercise could literally save your life.
That was a brilliant commercial
This is actually pretty good. And it is sad that creative stuff that actually makes sense needs to get pulled off because it offends a handful of idiots that happen to be loud enough.
What complaints? Jason’s early appearence…?
Complaints from…. serial killers? Reebok? Who?
This is just a good commercial – people try way too hard to be upset nowadays
This was a great ad
Everytime I see this video I’m convinced they cut Jason’s lines where he’s just cursing at the fact how much he’s chasing and just pretty much has to curse his way over the log lol
Was this made by W+K?
It would have been better for a halloween commercial
This ought to be on all the subs centered on concealed weapons, every day carry and disaster preparedness.
Physical fitness is an important part of your ability to respond to emergency, and is in many respects more important than gear.
Rule 1- Cardio
Would have been better with a dopey guy running from a midsized predator like a bobcat or iguana
I remember this one. I thought it was great.
Michael Myers with a chainsaw? I’m writing a letter
I wish this was a movie I wanna see it lol
Who knew, Michael Myers using a chainsaw isn’t as menacing compared to when he uses a knife.
I miss the days where they made ads entertaining…
How was this pulled? It’s hilarious!
I wonder what the complaints were about. Looks like a good ad to me.
Hahaha that’s awesome
Pretty fantastic Halloween ad, not sure why they chose to run it during the summer Olympics
That was almost a movie lol
Better than most of the scary movies these days
Nike’s at it again with weird and unsportmanlike ads for Olympics 2024.
I never saw this howloween trailer beforeðŸ˜ðŸ˜‚
Apparently: The Nike ad featuring a chainsaw-wielding man, which aired in 2000, was pulled due to its controversial content. The ad depicted a female runner being chased through the woods by a man holding a chainsaw, clearly referencing horror movie tropes. Though the intent was to highlight the runner’s athleticism and speed, many viewers found the ad disturbing and inappropriate, especially in its portrayal of violence and fear. Concerns were raised that it trivialized violence against women, leading to backlash and the decision to remove it from the air.
Better version of this is if the killer was wearing nike shoes and managed to get victim by only walking
it was funny.
I can’t imagine why….
What the fuck? This might almost be as insensitive as the “Grapist” commercial. Almost.
LOL. Nike’s marketing team took consecutive hits between the 1996 and 2000 Olympics. [One of my favorite commercials ever](https://youtu.be/BSNcBuB_NKA?si=uXZ-lwkAlbm-oifF) was pulled in 1996 because it featured (in an up close shot) someone puking from working out too hard.
Good Halloween ad, not sure about mid summer.
This is a great ad. It sorta evades the metaphysical dimension of these horror movies with unstoppable relentless killers, i.e. that death is inevitable, but it’s good to see a would-be victim save themselves by means of their own self-cultivated capacities.
In some countries this ad would air after 9pm. Don’t think that applies in the US, because we either don’t give a shit what our children watch because of laziness, or we want to prevent everyone from watching what we think is inappropriate, thus infantilizing everyone. Those countries with a watershed seem to have actually considered that they can air things on tv that are not meant for children, and that parents should be the ones responsible for what their children watch and see.
The athlete is Suzy Favor Hamilton an amazing runner in her day. She also turned to sex work after being misdiagnosed for depression and taking the wrong medication. Very interesting person.
I VERY clearly remember seeing this ad as a 10 year old and being terrified. I had trouble looking in the bathroom mirror for months. I was just a little kid and didn’t understand the theater of commercials and such yet.
Fun piece of trivia: The actor who played Leatherface in the original film (Gunnar Hansen) wore cleats in a lot of the running scenes, but forgot to switch to them before the chase scene at the end. You can see him making a really really wide turn coming out of the house to keep from falling down. (Source: DVD commentary).
Stupid sensitive morons. There’s absolutely nothing wrong with this ad.
It doesn’t promote violence against women because it’s obviously using a fictional serial killer from the movies. It also promotes a positive message about exercise.